Is Telemarketing Outdated? No It’s Updated.

Some people may be of the opinion that Telemarketing is a thing of the past, outdated and to be locked away in a box and left to fossilise. They’re wrong. Well of course I’d say that wouldn’t I?

There have been some notable changes in telemarketing over the last few years the old dreary ‘cold calling’ approach that has long been associated with telemarketing has been replaced with a new and improved ‘relationship building’ strategy.

We don’t just run businesses anymore, we’re busy making brands. We write blogs and run several social media accounts to put ourselves out there. We’re reaching clients in new ways all the time, but is it always for the better?

Any a successful business person knows all about the importance of trust and building relationships with customers. Nothings changed but we all market through a wider range of channels.

The basic principles of business and marketing haven’t changed. Today’s empowered consumer in their ever connected state means that “the basics” are more important than ever. Now if someone doesn’t like you, it’s not just dropped in conversation with a few of their friends, they can instantly tell a few thousand followers on their social media accounts.

These new tools used in marketing aren’t about out with the old, in with the new; they are about incorporating new tools with old techniques.

As a marketing activity, telemarketing cannot stand alone – as no one marketing tool should – but when used to connect with people and nurture your prospects it can play a key role in your overall marketing strategy.

Book A Discovery Call

When you’re thinking about growing your business or looking for the right partnership you have plenty of choice, too much sometimes.
We understand this, so we use your initial enquiry to simply find out more about you, your business and your hopes for the future.
Book a call today. We'll listen, then offer help and advice based on thirty five years direct sales experience.
Just let us know when’s good for you and let’s chat!

Discovery Call

Your Name(Required)
Hidden

May 2023

MonTueWedThuFriSatSun
1234567
891011121314
15161718192021
22232425262728
293031

May 30, 2023

May 31, 2023

Select a day then time. Hint: click todays date to see if there's any available.